How Insurance Agents Are Using Social Media [Infographic] | Southern States Insurance
This infographic illustrates how independent insurance agencies have been using social media to win new clients and brand themselves online.
News and Analysis of the Life and Health Insurance Industry | ThinkAdvisor
The path to success in this industry looks different for every advisor but there are a few important milestones along the way.
Infographic: Renters' insurance, room-by-room | PropertyCasualty360
Most valuables reside in the kitchen and living room but only 37% of renters have policies to cover their possessions.
18 Ways to Sell Insurance on Social Media Under the Radar
Have you heard about the “magic ratio” for business Facebook pages? The social media “gurus” love to talk about it. They say your Facebook posts should be 80% interesting content and 20% sales stuff. Or was it 90-10? Maybe 75-25? I forget. Anyways, I don’t buy into it because I think it sends the wrong [...]
Top Benefits of Having an Independent Insurance Agent - Abbate Insurance Associates Inc.
If you find yourself in the market looking for insurance, how do you know you’re getting the best quote for the type of coverage you need? When you have an independent agent on your side, you can be sure that he or she is looking out to protect all the people and things you love most. In the infographic below,Read more
Advice For New Insurance Agents - Keep Expenses Low - Agency Updates - Insurance Marketing
I get a lot of emails from people who are just starting in the insurance business or that are contemplating going in that direction. They are looking for ideas on getting clients and making sales, of course, but I always throw this advice in too….keep your costs LOW! If you’ve never been self-employed before, it’s […]
Goal Setting For Your Agency Staff - Agency Updates - Insurance Marketing
If you read my last post, then you’ve already learned my process for setting action oriented goals. (If not, read it first here!) But what about your STAFF? As I explained before, goals are a process. Checking one off the list should help other goals get closer to completion too. Remember – quotes lead to […]
13 of the Best Social Media Management Tools to Save You Time
State Farm, Progressive, and Geico lead on Twitter when it comes to Insurance marketing.
22 Ways to Thank Your Insurance Agency Customers
I’m no relationship expert. Just ask my wife. But I know you need to go out of your way to show appreciation for the other person in any relationship, otherwise it will deteriorate and eventually die. But you don’t want relationship advice from me. (trust me) Let’s talk about your agency instead. How healthy are [...]
What is an Electronic Signature? | OneSpan
Independent insurance agents face a number of unique challenges in this modern age. One of the most prevalent of those challenges can be not having access to the same resources (read: fancy gadgetry or carriers' products) as some of their in-house counterparts. So what are agents to do when it's technology that will help close business faster and scale up operations? Enter e-signatures.