Irish Marketing Journal

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Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, PR media and advertising industries. Established over 38 years ago, the magazine has been to the fore in reporting on and analysing the key issues that have helped create and shape the extremely competitive landscape that currently exists in Ireland today.

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Check out our May issue cover, designed by Faye Keegan featuring IPG Mediabrands  In this month’s IMJ: Cruising at Altitude - IMJ talks to Eamon Fitzpatrick of IPG Mediabrands about his plans for the business. We look at cracking the youth market with Susan Kelly of McCann Blue. Peter Smyth from IRS Plus talks about the power of radio and Susan Love MD of Goosebump talk about keeping shoppers happy. These any many more topical issues are covered as well as the results and Media Magazine, Advertising Industry, Blue Peter, May 2017, Data Protection, The Marketing, D Day, Irish, Youth

Check out our May issue cover, designed by Faye Keegan featuring IPG Mediabrands In this month’s IMJ: Cruising at Altitude - IMJ talks to Eamon Fitzpatrick of IPG Mediabrands about his plans for the business. We look at cracking the youth market with Susan Kelly of McCann Blue. Peter Smyth from IRS Plus talks about the power of radio and Susan Love MD of Goosebump talk about keeping shoppers happy. These any many more topical issues are covered as well as the results and

This month’s issue of your IMJ looks at trust in a world of fake news. The Irish Times/IMJ Breakfast Bytes talks about the business of health and Sheena Horgan examines a blind-spot when it comes to real mothers. John McGee talks to Abi Moran about the team at Target McConnells. Good campaign management systems, Naming rights for stadia and much more are all covered along with the latest campaigns, moves and nights out. Media Magazine, Advertising Industry, Irish Times, The Marketing, Fake News, Blind, Mothers, Trust, Campaign

This month’s issue of your IMJ looks at trust in a world of fake news. The Irish Times/IMJ Breakfast Bytes talks about the business of health and Sheena Horgan examines a blind-spot when it comes to real mothers. John McGee talks to Abi Moran about the team at Target McConnells. Good campaign management systems, Naming rights for stadia and much more are all covered along with the latest campaigns, moves and nights out.

IMJ Digital Issue Inside this special issue, Meet the Future Makers: With a staff of 80 operating mainly out of its base in its Pembroke Street offices in Dublin, Epsilon may not be the highest profile agency in adland, but it is certainly one of the biggest agencies in town. With 2015 revenues in excess of €12m, it puts it in the top five agencies in Ireland, an achievement that was possibly never imagined when it originally began 11 years ago as a small agency called Acorn Direct… Direct Marketing, The Marketing, Media Magazine, Advertising Industry, World Information, Bad News, Acorn, Dublin, Offices

IMJ Digital Issue Inside this special issue, Meet the Future Makers: With a staff of 80 operating mainly out of its base in its Pembroke Street offices in Dublin, Epsilon may not be the highest profile agency in adland, but it is certainly one of the biggest agencies in town. With 2015 revenues in excess of €12m, it puts it in the top five agencies in Ireland, an achievement that was possibly never imagined when it originally began 11 years ago as a small agency called Acorn Direct…

As the countdown to continues,Padraig Power of talks to IMJ about the Irish rugby brand. Media Magazine, Advertising Industry, Irish Rugby, Hot Tickets, The Marketing, Ireland, Campaign, Journal, Digital

As the countdown to #rwc2015 continues,Padraig Power of @irishrugby talks to IMJ about the Irish rugby brand.

IMJ January 2015 is now available to access on our digital archive for free Media Magazine, Advertising Industry, Digital Archives, The Agency, We Are The Ones, The Marketing, Digital Technology, Irish, Product Launch

In this months IMJ - Thinking Outside the Box: Since it was set up 13 years ago the youth communications agency Thinkhouse has carved out an a growing reputation in a market that has become increasingly important to marketers and their brands. Now the company has ambitious plans to grow the agency as founder and MD Jane McDaid explains to John McGee.

IMJ September issue is out. Along with all our regular features, in this issue of IMJ we look at the Big Data Challenge and the opportunities for data focused agencies. We also hear the from some of Irelands key newspaper figures on what is happening and likely to happen in the industry. Media Magazine, Advertising Industry, Money Challenge, The Marketing, Big Data, Newspaper, Ireland, Irish, September

IMJ September issue is out. Along with all our regular features, in this issue of IMJ we look at the Big Data Challenge and the opportunities for data focused agencies. We also hear the from some of Irelands key newspaper figures on what is happening and likely to happen in the industry.

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