Irish Marketing Journal

Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, PR media and advertising industries. Established over 38 years ago, the magazine has been to the fore in reporting on and analysing the key issues that have helped create and shape the extremely competitive landscape that currently exists in Ireland today.
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IMJ October Issue 2015

In this issue: In this month's IMJ we look at Retail's Big Challenges: In the cut-throat grocery market, standing out from the competition is key.

Cover of IMJ September Issue

September Issue of IMJ is now available to access on our digital archive for free.ie/digitalimj

Check out our May issue cover, designed by Faye Keegan featuring IPG Mediabrands  In this month’s IMJ: Cruising at Altitude - IMJ talks to Eamon Fitzpatrick of IPG Mediabrands about his plans for the business. We look at cracking the youth market with Susan Kelly of McCann Blue. Peter Smyth from IRS Plus talks about the power of radio and Susan Love MD of Goosebump talk about keeping shoppers happy. These any many more topical issues are covered as well as the results and

In this month's IMJ: IMJ talks to Eamon Fitzpatrick of IPG Mediabrands about his plans for the business. We look at cracking the youth market with Susan Kelly

This month’s issue of your IMJ looks at trust in a world of fake news. The Irish Times/IMJ Breakfast Bytes talks about the business of health and Sheena Horgan examines a blind-spot when it comes to real mothers. John McGee talks to Abi Moran about the team at Target McConnells. Good campaign management systems, Naming rights for stadia and much more are all covered along with the latest campaigns, moves and nights out.

This month's issue of your IMJ looks at trust in a world of fake news. The Irish Times/IMJ Breakfast Bytes talks about the business of health and Sheena Horgan

In this month's IMJ: Marketing is a Powerful Force: As always, the advertising and marketing industry faces many threats.

IMJ Digital Issue Inside this special issue, Meet the Future Makers: With a staff of 80 operating mainly out of its base in its Pembroke Street offices in Dublin, Epsilon may not be the highest profile agency in adland, but it is certainly one of the biggest agencies in town. With 2015 revenues in excess of €12m, it puts it in the top five agencies in Ireland, an achievement that was possibly never imagined when it originally began 11 years ago as a small agency called Acorn Direct…

Inside this special issue, Meet the Future Makers: With a staff of 80 operating mainly out of its base in its Pembroke Street offices in Dublin, Epsilon may not

IMJ July 2016

In this month's IMJ: Market Research's Bright Future: While advances in technology have increased the potential for deriving valuable insights from market

IMJ May Issue 2016

In this month's IMJ: RTE's Big Digital Ambitions - With nearly half the Irish adult population using an RTÉ's digital service every week, the Donnybrook-based

IMJ April/May Issue 2016

In this month's IMJ: With 157 years of heritage behind it, the Irish Times is looking to the future with a renewed sense of positivity, ambition and

IMJ February Issue 2016

In this month's IMJ: Full Steam Ahead: While increased advertising and marketing budgets will lead to a near in ad spend this year, 2016 will also present

IMJ January Issue 2016

In this month's IMJ: Jonathan Forrest, one of the first pioneers in the Irish digital marketing industry talks to IMJ about why 2016 will be such a big and

IMJ December 2015

Welcome to the annual Digital Issue of IMJ. This issue is a veritable smorgasbord of digital content with contributions from many of Ireland's top digital

IMJ November 2015

In this month's IMJ: We look at the Future of PR: IMJ talks to some of the top PR companies in Ireland about what lies in store for PLUS: Clamping Down on

As the countdown to #rwc2015 continues,Padraig Power of @irishrugby talks to IMJ about the Irish rugby brand.

As the countdown to continues,Padraig Power of talks to IMJ about the Irish rugby brand.

In this months IMJ - Thinking Outside the Box: Since it was set up 13 years ago the youth communications agency Thinkhouse has carved out an a growing reputation in a market that has become increasingly important to marketers and their brands. Now the company has ambitious plans to grow the agency as founder and MD Jane McDaid explains to John McGee.

IMJ January 2015 is now available to access on our digital archive for free

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