IAPR YouTube Videos

In autumn 2013 we will upload a series of 9 videos, each of which will deal with a different area of communications. We have online courses which cover some of the topics – like public relations. Other videos just relate to areas that we thought people would be interested in. One video will be uploaded each fortnight, or thereabouts, starting at the end of August and finishing just before Christmas. We hope you enjoy them.
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In our fifth video we look at how to write a good press release. We cover the basics of 5Ws and H, the inverted pyramid, angles, headlines and the length of words and sentences. The story is told through the eyes of the Irish Wheelchair Association's "Sign Up" campaign.

In this video we look at how to write a good press release. We cover the basics of and H, the inverted pyramid, angles, headlines and the length of words.

The third in our video series, this short video looks at journalism and the work of journalists. Via broadcast media and in print, journalists are responsible for telling us the news and offering us opinion & comment. They also enhance our understanding of issues using visual and aural material. This video tells the story of the art, craft, profession and business that is journalism today.

This short video looks at journalism and the work of journalists. Via broadcast media and in print, journalists are responsible for telling us the news and o.

This is the first in a series of videos which we hope you will find entertaining and informative. This, the first, looks at public relations and tries to explain how it is defined, what it is all about, and how PR can help you to promote your business, charity or club.

This is the first in a series of videos which we hope you will find entertaining and informative.

In our seventh video we look at exhibitions. We look at the main reasons why corporates participate in exhibitions and the key ingredients for a successful stand. The video also offers simple and effective suggestions for maximising free publicity opportunities from exhibitions.

We look at the main reasons why corporates participate in exhibitions and the key ingredients for a successful stand.

In our sixth video we look at how to organise sponsorship. Whether you are a company looking to invest, or an organisation seeking a sponsor, this video will show you how to go about it. It explains what sponsorship can realistically deliver for your organisation, and looks at the difference between sponsorship and charity.

In this video we look at how to organise sponsorship. Whether you are a company looking to invest, or an organisation seeking a sponsor, this video will show.

This is the fourth video in our series which uses the World Trade Centre network - in Dublin, Boston and Washington - to explain how online marketing and public relations works for businesses today. It looks at Facebook, Twitter, Pinterest, Google+, LinkedIn, YouTube, Vimeo, websites, blogging – and much more!

This video uses the World Trade Centre network - in Dublin, Boston and Washington - to explain how online marketing and public relations works for businesses.

This is the second video in our series which brings the world of Event Management to life. This video explains the framework in which event managers work, through the visual story of a busy music weekend in The Spirit Store, a music venue in Dundalk, Ireland.

This is the second video in our series which brings the world of Event Management to life. This video explains the framework in which event managers work, th.


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